Amagi, a successful tech company based in Bangalore, has just bought Argoid AI, a company that specializes in using artificial intelligence (AI) to help streaming services recommend shows and schedule content automatically. This acquisition will help Amagi provide smarter tools for media companies to plan, share, and earn money from their content.
Argoid AI is famous for creating advanced AI tools that make finding and watching content easier for viewers. By combining their technology with Amagi’s existing services—like Amagi NOW and CLOUDPORT—Amagi hopes to offer better, faster, and more personalized choices for media companies.
Baskar Subramanian, Amagi’s CEO, said, “We’re excited to use Argoid’s AI technology to make our cloud solutions even better for our customers.” Together, the two companies plan to tackle common challenges in streaming, such as helping viewers find the content they want and keeping them engaged.
The deal brings Argoid AI’s talented engineers and creators into Amagi. The founders—Gokul Muralidharan, Soundararajan Velu, and Chackaravarthy E—will help guide the future direction of Amagi’s technology. Gokul Muralidharan stated, “We’re excited to join Amagi, a leader in media technology. This partnership will help us deliver even better solutions for our customers.”
Amagi helps various famous brands like A+E Networks UK, NBCUniversal, and more to create, distribute, and profit from their channels more easily.
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